Thursday, October 20, 2011

Jeff Meeson's Presentation

When Dr. Spencer told us Jeff Meeson from Octagon was coming to speak to our class, I didn’t really know what to expect. I had never heard of the company “Octagon” before. I didn’t look it up beforehand but it was actually fun to learn about it from Mr. Meeson. On their website it says, “Octagon is the world’s largest sponsorship consulting practice and a pioneer and leader in athlete & personality representation & management.” It was great to have him speak to our class about his company and what he does. I am majoring in Sport Management and minoring in Marketing, so this was a good example of a type of career that I might want to pursue. I thought Mr. Meeson’s slideshow presentation was very impressive. You can tell that their company has very creative and hardworking employees. I also really enjoyed it when Mr. Meeson split us up into groups to work on our own marketing strategy for bids. It was a good real world example of how people at Octagon would brainstorm ideas for a marketing strategy. Getting to listen to other people’s ideas and hearing their viewpoints really helps my creativity and I think it is a fun experience. I think it is very beneficial to have these guest speakers come to our class, especially when they have us get involved. These guest speakers do a good job of describing to us different aspects about our field of study and how many various opportunities are out there.

2 comments:

  1. Kyle,

    I, too, found Jeff Meeson’s presentation eye-opening as I am also a Sport Management Major. He introduced us to a new career option that I had not even previously considered. The small group activity he had us participate in to create a marketing strategy was very effective to better understand the value of brainstorming to develop great ideas. I agree that bringing real-world examples via the use of guest speakers into the classroom adds dimension to what we are learning. I cannot imagine the amount of work that goes into planning one of their major events. I have realized through guest speakers like Mr. Meeson that in addition to being a hard worker, I must also possess creativity and effective people skills to have a successful career.

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  2. Kyle,

    I, too, found Jeff Meeson’s presentation eye-opening as I am also a Sport Management Major. He introduced us to a new career option that I had not even previously considered. The small group activity he had us participate in to create a marketing strategy was very effective to better understand the value of brainstorming to develop great ideas. I agree that bringing real-world examples via the use of guest speakers into the classroom adds dimension to what we are learning. I cannot imagine the amount of work that goes into planning one of their major events. I have realized through guest speakers like Mr. Meeson that in addition to being a hard worker, I must also possess creativity and effective people skills to have a successful career.

    ReplyDelete